Campaign planning

Campaigns let you group related posts and emails around a single goal — a product launch, a seasonal promotion, a webinar push. Anthyx's AI can generate an entire multi-channel campaign in one step.

Creating a campaign

1. Go to Campaigns → New campaign.
2. Give the campaign a name and set a date range.
3. Choose which channels to include (social platforms, email, or both).
4. Write a short brief (1–3 sentences) describing the goal. The more specific, the better the output.
5. Click Generate. Anthyx creates a full calendar of posts and email drafts within 60 seconds.

Editing generated content

Each piece of content opens in a rich-text editor. You can rewrite copy, change the image prompt, adjust the publishing time, or move it to a different channel. Use Regenerate (⌘R) to get a fresh AI draft for any single item.

Approving and scheduling

Posts move through three states: Draft → Approved → Scheduled. Approved posts are sent to the publishing queue at the exact time shown in the calendar. You can bulk-approve everything in a campaign with the Approve all button.

Campaign analytics

Once posts are published, campaign analytics are available under the Performance tab. You'll see aggregate reach, engagement rate, click-through rate, and a per-post breakdown.

Cloning a campaign

Click the three-dot menu on any campaign and select Duplicate. You'll be asked to set new start/end dates. All content is cloned as drafts — nothing is scheduled until you approve.